I’ve worked with Natalie from FCF VA Services for a number of years through various guises and roles for the best part of a decade. From Natalie’s virtual assistant work to help out with admin and then all the way back to late 2000’s when we both used to deliver customer service, business admin and management training at Heathrow Airport Retail Academy.

We always stayed in touch from those days and when Natalie created her virtual assistant business she got in touch to get started with her personal brand imagery.

Natalie’s business was in its infancy but she had created her brand board and knew the type of style that she was after. Each of our clients creates a photo request form that documents all of the types of images that our client will require. Then we build it out with more ideas and specific marketing needs. Natalie’s main requirement was wide images for her website header, various touch points on the website about her and her work and social media content library.

Natalie collated a whole range of props to add personality and brand familiarity to the shoot. They included the obvious choice off work objects – laptop, mouse, mousepads, headphones, stationery and coffee cups in her brand colours.

One of the key elements for any personal brand photo shoot is what to wear. Natalie and I planned the outfits that she was going to wear for each of the locations within the home so that there wouldn’t be a scramble of “what do I wear here”. The key locations we were working in was the kitchen, dining room, sitting room, hallway and office. By having these four locations scoped out in advance, we knew what would be most comfortable and appropriate for each location.

It’s been great to see Natalie use the images online for her marketing and PR. Her social media presence has cohesion and is recognisable as her and the work that she does.

If you are looking for your Berkshire personal brand photographer, then get in touch either on the contact form here or email [email protected]

You can read more about 7 questions to ask your photographer on our blog here and make sure you follow us on social media Facebook and Instagram here –

Facebook – https://www.facebook.com/SummersPhotographyUK
Instagram – https://www.instagram.com/summersphotographyuk/

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