Caroline from The Talent Cycle is qualified in learning and organisational development, we looked for a modern office space as if she were meeting her clients in that environment and where her clients would naturally be found. We chose Fora co-working space in Reading for it’s sleek modern feel, fresh palette and multi use of space from the comfortable armchairs, to black desks and soft sofa’s; it was an ideal space to photograph Caroline for each of the strands to her business.
We discussed at length the outfit style as well as accessories, stationery and work materials that Caroline needed to portray throughout the photo shoot. We discussed her brand colours, look and feel of the company to ensure that everything worked seamlessly together.
The ultimate aim was Fresh, vibrant, professional yet welcoming and friendly. This is just a handful of detail shots and portraits of Caroline that will be used for her website, social media and marketing. It’s incredibly important to show these brand traits through the items you use within your brand shoot and the outfit colours – the blue and white really lift the outfit and we were lucky enough to find the blue chair to support the brand palette too!
We have some limited availability for next month if you are a small business looking for your own brand shoot – send a message through our website https://www.summers-photography.co.uk/business/ or send an email to [email protected]